Los Angeles, CA – June 11, 2024 — HUNTER, a leading consumer marketing communications firm, is growing its Los Angeles footprint with senior hires in both its Entertainment specialty division and retail and technology practice due to increasing client demand.
Located on The Lot at Formosa, HUNTER’s expanded LA presence supports the continued growth of the agency as well as HUNTER: Entertainment, a full-service, in-house team charged with procuring celebrity talent for endorsement deals in addition to brokering paid entertainment broadcast integrations and event partnerships to infuse pop culture and relevance into the agency’s PR and marketing campaigns. The office also serves the broader needs of HUNTER’s client base on the West Coast including leading technology, food, wine, spirits, and lifestyle brands.
“These new hires are pivotal additions to our team, bringing seasoned expertise and relationships in sports and entertainment, negotiating and executing complex talent deals, and earning valuable positive attention for leading brands,” said Samantha Turtle, Chief Entertainment and Media Officer and Head of the LA Office. “Their diverse experience and innovative approaches will elevate our client work and continue to set new standards in the industry.”
HUNTER: Entertainment, founded in 2008, has delivered consistent and remarkable growth. In 2023, this specialty practice executed nearly twice the number of talent deals across PR and advertising compared to previous year and is on track for further advancement in 2024, a testament to the impact of HUNTER’s integrated approach. The consumer-focused agency grew more than 12% percent overall in 2023, marking four consecutive years of double-digit revenue gains.
Kasia Pandyra joined HUNTER as Senior Vice President, Entertainment. In this role, Kasia will apply her 18+ years of expertise in entertainment marketing and celebrity procurement to oversee a bi-coastal team of specialists who support the agency and its clients on all celebrity programming, from short-term PR programs to multi-year 360-degree advertising campaigns. She most recently served as Vice President, Celebrity & Influencer Strategy at The Marketing Arm and before that as Vice President, Talent Engagement at Ketchum, and Director of Talent Procurement at Platinum Rye. Kasia started her career in the Commercial & Sports Division at William Morris Endeavor (WME) and is a Graduate of the University of Colorado, Boulder’s School of Journalism and Mass Communication.
Lindsey McElroy, who has served as a consultant to HUNTER since 2020, joined the agency full-time as Vice President, Entertainment. With over 15 years of experience in entertainment marketing and celebrity procurement, Lindsey’s expertise and extensive network will help the Entertainment team with executing complex talent deals with award-winning actors, top athletes, musicians, and other high-profile personalities. Before HUNTER, she has contributed to leading global brands, agencies, tech startups, and media platforms including Nike, Octagon, Droga5, MasterClass, and Vox Media, among others. Lindsey is a graduate of the University of Michigan where she first found her passion for the business of sports and entertainment as a Division I athlete.
Josh Kolker joined HUNTER as Senior Director, Entertainment. With nearly a decade of experience across Endeavor companies, Josh has operated on both sides of the table. He has represented brands such as Marriott and Visa, most recently working at 160/90, and has also represented talent as part of the William Morris Endeavor (WME) Sports division where as an MLBPA certified agent, he negotiated endorsement deals on behalf of WME’s baseball clients. Josh is uniquely positioned to drive successful brand campaigns in both the entertainment and sports sectors, supporting HUNTER’s increased demand for athlete deals. Josh is a Los Angeles native and a graduate of the University of Arizona’s Eller College of Management where he earned a Bachelor of Science degree in Marketing.
Travis Rexroad joined HUNTER’s LA office earlier this year as Senior Vice President in HUNTER’s growing retail and technology practice, specifically focused on Amazon. Previously, Travis served as Head of Integrated Marketing and Corporate Communications at WM Technology, Inc. (NSDQ: MAPS) including PR, social influencer engagement, partnerships, reputation and issues management, crisis communications, and corporate storytelling for Weedmaps, the leading technology company in the legal cannabis space. Before his in-house role, he spent time at Taylor Strategy and FleishmanHillard, supporting Comcast, P&G, Diageo, GoPro, BMW and more. Travis is a graduate of West Virginia Wesleyan where he earned a Bachelor of Arts degree in Communication Studies.
###
About HUNTER:
Founded in 1989, HUNTER is an award-winning consumer marketing communications firm with offices in New York, Los Angeles and London and a footprint across North America. Beginning with research-driven consumer insights, Hunter executes strategic, integrated programs that build brand equity, increase engagement and drive measurable business results for consumer products and services. The 270-person firm employs a powerful blend of marketing solutions including strategic planning, social and digital media, talent and influencer engagement, media relations, experiential and multicultural marketing, and content creation and distribution for all platforms and channels to consumer attention on behalf of some of the world’s best known and most beloved brands. The agency is a member of Stagwell Inc. (NASDAQ:STGW).
Contact:
Samara Farber Mormar
845-216-0591
Links:
Website: http://hunterpr.com/
LinkedIn https://www.linkedin.com/company/hunterny
Instagram https://www.instagram.com/hunterprny
Facebook: https://www.facebook.com/HunterPR
Twitter: https://twitter.com/hunterpr