May 28, 2015
Alex Conway Named as Managing Director of London Office; Hunter PR’s Longest Tenured Client, TABASCO® Brand, is First Global Assignment
NEW YORK – Hunter Public Relations, a leading consumer marketing communications firm, is expanding internationally with its first branch outside of the Unites States. Hunter Public Relations’ London office will service clients in the U.K. and beyond with both integrated, in-market communications and global strategic PR and marketing services.
Alex Conway, an eight-year veteran of Hunter PR, has been named Managing Director of the London branch. Ms. Conway previously served as a Senior Vice President on Hunter PR’s Diageo North America business, and brings more than 12 years of experience leading brands in the wine and spirits, food and beverage, fashion and accessories and interior design categories.
From its new London office in the iconic Tea Building on Shoreditch High Street, Hunter PR will extend its proven insight and creativity-driven, integrated PR, digital and influencer communications model to service food, drinks and other consumer product clients in the U.K. and globally.
Hunter PR’s first London-based assignment is for McIlhenny Company’s TABASCO® Brand, the agency’s first client in the U.S. 26 years ago, including the development of unified global PR and influencer strategies and the implementation of brand communications in the U.K.
“Hunter PR has proudly maintained its boutique sensibility while growing into a highly recognized, mid-sized agency with the experience, track record and bench-strength to service leading global brands,” said Ms. Conway. “We are thrilled to be tapped to align and consolidate the Tabasco brand’s PR strategies globally and bring them to life in the U.K. and beyond.”
ABOUT HUNTER PUBLIC RELATIONS
Founded in 1989, Hunter Public Relations is an award-winning consumer products public relations firm with primary offices in New York and London and a footprint across North America. Beginning with research-driven consumer insights, Hunter PR executes strategic public relations programs that build equity, increase engagement and drive measurable business results for branded consumer products and services. The 100-person team employs a powerful blend of traditional publicity, social and digital media outreach, strategic partnerships and influencer marketing to reach the hearts, minds and spirits of target consumers. The agency is a member of MDC Partners Inc. (NASDAQ: MDCA; TSX: MDZ.A) one of the world’s largest business transformation organizations that utilizes technology, marketing communications, data analytics, insights and strategic consulting solutions to drive meaningful returns on marketing and communications investments for multinational clients in the United States, Canada, and worldwide.